· Pet Sitters & Dog Walkers
Marketing for pet sitters & dog walkers
Get booked directly in the neighborhoods you already walk
Owners trust a pet sitter with their keys and their pets. We help nearby owners find and book you directly, not through an app that takes a cut of every visit.
Your plan in
Pet Sitters & Dog Walkers in
Your Growth Website would carry a page for each service in each town you serve, starting with .
How people choose a pet sitting business.
Owners look for a sitter before a trip, or a walker when work schedules change. They search dog walker near me or pet sitter near me, check Rover and Nextdoor, and ask neighbors. They read reviews for reliability, whether the sitter sent updates and photos, and how the pets were treated. Insurance, bonding and background checks come up early. Owners want to meet you first, so offering a meet-and-greet weighs heavily in the decision.
- dog walker near me
- pet sitter near me
- cat sitter near me
- overnight pet sitter
- midday dog walker near me
- drop in pet visits near me
Examples of what people type. We research the real terms for your area before we build anything.
A page for every pet sitting service, in every town.
With a Growth Website ($2,000 one time), each service gets its own page in each town you serve. Here is what that looks like for a pet sitting business.
- Dog Walking
- Dog Walking in Sacramento
- Dog Walking in Roseville
- Dog Walking in Elk Grove
- and the rest of your towns
- Drop-In Visits
- Drop-In Visits in Sacramento
- Drop-In Visits in Roseville
- Drop-In Visits in Elk Grove
- and the rest of your towns
- Overnight Pet Sitting
- Overnight Pet Sitting in Sacramento
- Overnight Pet Sitting in Roseville
- Overnight Pet Sitting in Elk Grove
- and the rest of your towns
- Cat Sitting
- Cat Sitting in Sacramento
- Cat Sitting in Roseville
- Cat Sitting in Elk Grove
- and the rest of your towns
- plus 4 more services, each with its city pages
Four things every pet sitting business site needs
The neighborhoods you serve, by name
List the areas you cover. Owners want to know you are close by and will not be late because you were across town.
Insurance and background checks, stated plainly
If you are insured, bonded or background checked, say so near the top. It answers the first question many owners have.
How a visit works
What happens on each walk or visit, how you handle keys and how you send updates. Owners like knowing the routine before they hand over a key.
A meet-and-greet request form
Let owners request a meet-and-greet online. It is often the first step for a new client, and it shows you take the relationship seriously.
Win the map, where most local choices get made.
Primary category to start from: Pet sitter. Then the details below, kept current every month for $499 a month.
Run the profile as a service-area business
Hide your home address and list the neighborhoods or towns you serve, so the listing shows up there without putting your house on the map.
Add Dog walker as a secondary category
If you walk dogs too, add it as a second category so the listing can appear for walker searches as well as sitter searches.
Share photos from walks and visits
Photos of happy dogs on walks and cats at home, with the owner's OK, give new owners a feel for a day with you.
Example listing
How we would run your ads.
Each ad service is $499 a month. Your ad budget is paid straight to Google or Meta, never marked up, and you get a report every week.
Google Ads
Pet sitter ads should be small and local: dog walker near me, cat sitter and overnight pet sitting in the neighborhoods you cover. Ads go to a page with services, prices and a meet-and-greet form. We exclude dog walking job and app sign-up searches, schedule more spend around holiday travel and summer, and track calls and requests. Budget grows only as fast as you can take on clients.
Facebook and Instagram
Meta works well inside a tight service area. Photos and short clips of dogs on walks, a cat greeting you at the door, and holiday booking reminders aimed at owners in your neighborhoods keep your name in front of them. Neighborhood word of mouth often starts on Facebook, so a local presence there matters. We run new client offers and holiday reminders, and retarget visitors to your site.
Answer the questions before they call.
SEO & AI Search ($499 a month) publishes the answers your customers look for, so Google and AI assistants have a reason to send them to you. Articles we would write first:
- What to look for in a pet sitter
- Dog walker or doggy daycare: which suits your dog
- How to get your home ready for a pet sitter
- What a meet-and-greet with a pet sitter covers
- How much a dog walker costs and what changes the price
What people now ask AI assistants
- How do I find a trustworthy pet sitter near me?
- How much does a dog walker cost per walk?
- Is a pet sitter better than boarding for my dog?
Busy and slow seasons
The holidays and summer travel are the busiest times for overnight sitting and drop-ins, and they book early. Spring break brings a smaller rush. Dog walking stays steady with work schedules and dips a little when people are home for the holidays.
The mistake we see most
Relying only on Rover or other apps is the common mistake. The app owns the client relationship and takes a cut of every booking. A simple website and Google profile let owners book you directly. Never claim insurance, bonding or background checks you do not have.
Starter $1,499 or Growth $2,000 one time. Monthly services $499 each, or all four for $1,497 a month. 30-day terms.
See this plan for pet sitting in your state.
Pick your state and the page fills in your towns.
What is the least I can spend to get found on Google?
Start with Google Business Profile Management at $499 a month. We set up your service area, add your services and photos, request reviews from clients and reply to them. If you want a website as well, Hosting & Management is $99 a month once it is built. None of it locks you in, since monthly services run on 30-day agreements.
Do I really need a website if I am on Rover?
If you want clients who book you directly, it helps. A Rover profile lives inside Rover and does not show up for your own business name on Google. A simple site with your services, area and reviews gives owners a way to find and book you without the app's fees.
How do I get reviews on Google instead of the app?
Ask regular clients directly, with a link sent by text after a visit or at the end of a trip. We set up the review requests and the replies, so reviews build on your Google profile, where new owners in your area actually see them.
Should I run ads before the holidays?
If you have openings, yes. Holiday sitting books early, so ads should start well before Thanksgiving and December and stop once you are full. We track calls and requests on your dashboard and pause the ads when your calendar is booked solid.
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Talk to us about your pet sitting business.
Book a free consultation on Google Meet. We will look at your website, your Google listing and who you are up against in your area, then tell you plainly what we would do and what it costs.
