Wisconsin · Central time
Marketing for Wisconsin businesses with loyal local customers
Wisconsin customers stay loyal once you earn them. We help them find you and see why you are worth sticking with.
Find your plan in Wisconsin
What it takes to get found in Wisconsin.
Wisconsin has a few busy metros and a lot of small towns that take their local businesses seriously. Milwaukee and its suburbs, from Wauwatosa and Brookfield out to Waukesha and Ozaukee County, form the biggest market, with Kenosha and Racine tied in. Madison is its own market with a large university crowd. Green Bay, Appleton, Oshkosh and the Fox Valley run together along I-41. Eau Claire, Wausau and La Crosse anchor the west and north. Up north, many customers are cabin owners from Chicago, Milwaukee or the Twin Cities, so service areas and ads should reach them where they live too.
Regions we write pages for: Southeast Wisconsin, the Fox Valley, the Northwoods, Door County, the Driftless Area.
When demand moves.
Winter runs long, with snowplowing, furnace repair, ice fishing and snowmobile trails keeping the north busy. Spring is the scramble for roofers, landscapers and anyone fixing frost damage. Summer is lake season: cabins, marinas, supper clubs and Door County fill up, and the Dells packs in families. Fall brings deer season, Packers Sundays and color tours, and harvest keeps farm families busy until the snow.
Businesses with a lot to gain in Wisconsin.
Every one of our 171 industry plans works here. These six stand out.
Marketing a business in Wisconsin.
The Fox Valley is one market
Appleton, Neenah, Menasha, Kaukauna and Oshkosh customers move between towns constantly. A business there needs pages for each town it serves, plus a Google service area that covers the valley.
Madison has its own audience
Madison mixes students, university staff, state workers and young families, and many of them check reviews and websites closely before buying. Campus-area businesses also ride the school calendar, with slower summers and busy fall move-ins.
Plan for the snowmobile and ice fishing crowd
Northwoods bars, resorts and rental shops can stay busy in winter if snowmobilers and ice anglers can find current trail and ice information. Posting conditions on your Google listing and social pages gives them a reason to choose you.
We are a Door County business. When should we start advertising for summer?
Earlier than you might think. Families from Chicago, Milwaukee and Minneapolis often plan Door County trips well ahead, so we start Google Ads and Meta Ads before the season and keep them running through fall color. Your Google Business Profile should show current hours and photos before the first visitors arrive.
We serve Milwaukee and Waukesha County. How do you set up our service area?
We set your Google Business Profile as a service area business covering the cities you work in, build a page for each one, such as Brookfield, New Berlin, Menomonee Falls and Oconomowoc, and match your ad targeting to the same map. The Growth Website at $2,000 covers up to 60 of those pages.
Is it worth paying for Meta ads for a supper club or tavern?
It can be. Meta Ads let you show your fish fry, specials and events to people within a short drive, and they help remind regulars as much as find new ones. Alcohol ads come with age-targeting rules on Meta, which we follow. Meta Ads Management is $499 a month, and the ad budget, paid straight to Meta, can stay small for a local spot.
Talk to us about your Wisconsin business.
Book a free consultation on Google Meet. We will look at your website, your Google listing and who you are up against in your area, then tell you plainly what we would do and what it costs.
