Louisiana · Central time
Marketing for Louisiana businesses, parish by parish
We build websites and run ads for Louisiana owners who work through hurricane season, Carnival, crawfish season and football Saturdays.
Find your plan in Louisiana
What it takes to get found in Louisiana.
Louisiana customers search by parish and by town, and a good service area page uses both: Jefferson Parish, St. Tammany, Ascension, Lafayette Parish. Greater New Orleans splits into the city, the East Bank and West Bank suburbs, and the Northshore across the lake, and plenty of businesses will not cross the Causeway or the bridge for a small job. Baton Rouge and Acadiana are distinct markets, Lake Charles anchors the southwest, and Shreveport, Bossier City and Monroe look more toward Texas and Arkansas. Small towns along the bayous rely on a few trusted names, and Google reviews now travel the same way word of mouth always did.
Regions we write pages for: Greater New Orleans, the Northshore, Acadiana, the Capital Region, Southwest Louisiana, North Louisiana.
When demand moves.
Hurricane season runs from early summer into fall and drives roofing, generator, tree and restoration work before and after storms. Carnival fills New Orleans, Baton Rouge, Lafayette and Lake Charles from January through Mardi Gras day, and crawfish season runs from late winter into spring. Jazz Fest, French Quarter Fest and Festival International keep spring busy, and LSU football owns fall Saturdays in Baton Rouge. Summer heat keeps AC companies working nonstop.
Businesses with a lot to gain in Louisiana.
Every one of our 171 industry plans works here. These six stand out.
Marketing a business in Louisiana.
Use parish names, not county names
Louisiana has parishes instead of counties, and locals notice when a business gets it wrong. Service pages, ads and listings should say Jefferson Parish or St. Tammany Parish the way your customers do.
Storm prep is part of the marketing plan
Before hurricane season, your listing should have current hours and a way to post closures, and storm-related services should have pages ready to go. After a storm, customers search from their phones, often with the power out, so a fast site with your number up front matters most.
Spanish and Vietnamese search around New Orleans
Kenner, Metairie and the West Bank have sizable Latino communities, and New Orleans East has a long-established Vietnamese community. Pages and ads in Spanish or Vietnamese can reach customers that English-only competitors miss.
Should I market to the Northshore and the Southshore separately?
Usually, yes. Customers in Mandeville, Covington and Slidell search differently from those in Metairie or Chalmette, and many will not wait for a crew coming across the lake. We build separate pages and ad targeting for each side you serve, and the dashboard shows which side brings in more calls.
How do you handle marketing during Carnival?
For restaurants, bars, hotels and caterers, Carnival is peak season, so we update hours, parade-day closures and specials on Google and raise ad budgets ahead of the big weekends. Businesses on parade routes often need to tell customers how to reach them. Service businesses can usually lower spend, since nobody wants a plumber on Mardi Gras day.
Do you help businesses after a hurricane?
Yes. After a storm we update your Google listing with current hours and status, post updates, and adjust ads to what you can actually handle, whether that means pausing for a week or pushing storm services. Every monthly service runs on a 30-day agreement, and you can reach us at 918-777-1011.
Talk to us about your Louisiana business.
Book a free consultation on Google Meet. We will look at your website, your Google listing and who you are up against in your area, then tell you plainly what we would do and what it costs.
