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Tracking & Reports

Know which dollars bring in customers.

A live dashboard of calls, forms, bookings and ad results, plus a weekly report on every ad campaign. Included with every plan.

Included with every plan

Man with glasses pushed up writes in a notebook at his desk beside printed bar and line charts
01The dashboard

Everything that rings, books or fills a form.

Your dashboard is live, and it shows where each lead came from so you can see what is paying for itself.

  • Calls from your website, your Google listing and your ads
  • Form fills and online bookings by source
  • Website visits and the pages people read
  • Ad spend next to the leads it produced
Your dashboardSample data
Calls64this month
Form fills23this month
Bookings18this month
Ad spend$1,240paid to Google
Week 1Week 12
Google Ads31 calls$1,240
Google Maps22 callsorganic
Website forms23 formsall sources
02Weekly report

A report you can read in five minutes.

Every ad client gets one each week: what was spent, what it brought in, what we changed and why.

Weekly ad reportSample with example numbers
CampaignSpendClicksCallsForms
Emergency service$41261143
Water heaters$2683964
Drain cleaning$1903352
Facebook and Instagram$1208815
What we changed this week: blocked 23 search terms that will never buy (jobs, DIY, parts), moved budget from drain cleaning to emergency service, and paused ads after 9 p.m. when calls were going to voicemail.

Common questions

Ask anything else on your free consultation.

Is tracking really included?

Yes. Every website we build has call, form and booking tracking installed, and every monthly service includes your live dashboard. Ad services also include a weekly report.

What do you track?

Calls from your site, your Google listing and your ads, form fills, online bookings, website visits and ad results, each tied to the source that produced it wherever the platforms allow.

Do I keep my data if I leave?

Yes. Your ad accounts, analytics and listing are in your name. If you stop a service, you keep the accounts and their history.

Find out what it would take to fill your schedule.

Book a free consultation on Google Meet. We will look at your website, your Google listing and who you are up against in your area, then tell you plainly what we would do and what it costs.

Free call on Google Meet Plain answers about your market 30-day terms, no long contract
Book a free consultation Call