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· Handyman Services

Marketing for handyman services

Turn single small jobs into full-day honey-do lists

We help handyman businesses attract clients with a list of jobs instead of one loose cabinet hinge, and show you which ads and pages bring them.

Handyman tightens a cabinet hinge with a screwdriver while an elderly homeowner holds the door

Your plan in

Handyman Services in

Your Growth Website would carry a page for each service in each town you serve, starting with .

01How customers find you

How people choose a handyman business.

Handyman customers have a list. A door that sticks, a few drywall patches, a TV to mount, a light fixture to swap. They search, check reviews, and want someone who shows up when promised and is honest about what they can and cannot do. Older homeowners, busy families, landlords and realtors with a pre-sale punch list are the steady buyers. Once people find a good handyman, they guard the number and pass it only to friends.

handyman near me
  • handyman near me
  • drywall repair near me
  • tv wall mounting service
  • handyman for small jobs
  • furniture assembly service
  • punch list repairs before selling house

Examples of what people type. We research the real terms for your area before we build anything.

02Your website

A page for every handyman service, in every town.

With a Growth Website ($2,000 one time), each service gets its own page in each town you serve. Here is what that looks like for a handyman business.

8services×6cities=48pages Google can show
yourbusiness.com
  • Drywall Repair
    • Drywall Repair in Raleigh
    • Drywall Repair in Cary
    • Drywall Repair in Apex
    • and the rest of your towns
  • TV Mounting
    • TV Mounting in Raleigh
    • TV Mounting in Cary
    • TV Mounting in Apex
    • and the rest of your towns
  • Door Repair and Installation
    • Door Repair and Installation in Raleigh
    • Door Repair and Installation in Cary
    • Door Repair and Installation in Apex
    • and the rest of your towns
  • Furniture Assembly
    • Furniture Assembly in Raleigh
    • Furniture Assembly in Cary
    • Furniture Assembly in Apex
    • and the rest of your towns
  • plus 4 more services, each with its city pages

Four things every handyman business site needs

  1. A list of what you do and do not do

    Say clearly which jobs you take and which need a licensed trade. It saves wasted calls and keeps you inside your state's rules.

  2. How you charge

    Hourly, by the job, or half-day and full-day blocks. Say which, so people know whether to save up a list before they call.

  3. A page for realtors and landlords

    Pre-sale punch lists and rental turnovers are repeat work. Give those buyers a page and a fast way to send over a list.

  4. Photos of small jobs done right

    A neatly patched wall, a level TV with hidden cords, a new vanity light. Small jobs, shown well, prove you care about details.

03Google Business Profile

Win the map, where most local choices get made.

Primary category to start from: Handyman/Handywoman/Handyperson. Then the details below, kept current every month for $499 a month.

Add the specific jobs as services

TV mounting, drywall repair and furniture assembly are their own searches. List each one so the profile shows up for them.

Show reliability in your posts

Shoe covers on, drop cloths down, the room left clean. Posts and photos that show this answer the biggest worry handyman customers have.

Ask your regulars for reviews

Repeat clients are your best reviewers. A review saying you have fixed things around their house for years carries weight with someone new.

Your Handyman Business
★★★★★ Reviews
Handyman/Handywoman/Handyperson in your town
CallDirectionsWebsiteBook
Open · hours kept current
Services listed one by one
Photos added every month
Every review answered

Example listing

04Ads

How we would run your ads.

Each ad service is $499 a month. Your ad budget is paid straight to Google or Meta, never marked up, and you get a report every week.

Google Ads

Run search ads on specific jobs like tv mounting, drywall repair and door repair, and send each to a page about that job. Generic handyman near me terms work too, but watch them closely. Keep the service area tight, since small jobs do not pay for long drives. Exclude searches for handyman jobs and tools. Where Google offers Local Services Ads for handyman services in your area, test them.

Facebook and Instagram

Meta works for handyman businesses when the ad shows a whole list getting done. Run ads to homeowners in your area that invite them to save up their list and book a half-day or full day. Seasonal ads for fall weatherproofing or getting the house ready for holiday guests fit well. Neighborhood Facebook groups drive a lot of word of mouth, so keep your business page real and active.

05SEO & AI Search

Answer the questions before they call.

SEO & AI Search ($499 a month) publishes the answers your customers look for, so Google and AI assistants have a reason to send them to you. Articles we would write first:

  1. What a Handyman Can Legally Do in Your State
  2. How to Prepare a Honey-Do List for a Handyman Visit
  3. Fixing Drywall Holes: When to Patch and When to Replace
  4. TV Mounting on Brick, Drywall and Over a Fireplace
  5. Small Repairs to Make Before You List Your Home

What people now ask AI assistants

  • How much does a handyman charge per hour?
  • Can a handyman do electrical work?
  • What jobs should i hire a handyman for?

Busy and slow seasons

Spring and fall are the busiest stretches, with weatherproofing, deck repairs and home sale prep. The weeks before the holidays bring hosting prep and installs. Summer stays steady with outdoor fixes. January can be slow, so it is a good month to court realtors and property managers.

The mistake we see most

Advertising work your state says needs a licensed contractor, like electrical, plumbing or jobs over your state's dollar limit. Many states cap what a handyman can do without a license, and ads that offer more can bring fines. Know your limits and write the site around them.

06Pricing

Starter $1,499 or Growth $2,000 one time. Monthly services $499 each, or all four for $1,497 a month. 30-day terms.

07Your state

See this plan for handyman in your state.

Pick your state and the page fills in your towns.

Common questions

Ask anything else on your free consultation.

How do I get bigger jobs instead of one-off small repairs?

Price and market in blocks. A site that says book a half-day or full day for your list, and ads that show a list getting knocked out, attract clients with several jobs at once. Meta Ads Management at $499 a month suits this well, with the ad budget paid straight to Meta.

Can you put my service area on Google without showing my home address?

Yes. If you travel to customers and work out of your home, the profile can show the towns you cover and keep the street address hidden, which is how Google wants it for businesses that go to the customer. We set that up and keep it consistent across your other listings.

Do I need a big website for a handyman business?

Not always. A Starter Website at $1,499 covers home, services, about, reviews and contact, built for phones with call and form tracking. If you want a page for each job type in each town you serve, the Growth Website at $2,000 goes further. We help you pick on the consultation call.

Can you help me get work from realtors and landlords?

We build a page for them with a simple way to send a punch list or turnover list, and we can run search ads on terms like punch list repairs. Repeat accounts like these keep your calendar steady, and every request shows in your dashboard with where it came from.

Talk to us about your handyman business.

Book a free consultation on Google Meet. We will look at your website, your Google listing and who you are up against in your area, then tell you plainly what we would do and what it costs.

Free call on Google Meet Plain answers about your market 30-day terms, no long contract
Book a free consultation Call