· Home Stagers
Marketing for home stagers
Show agents the rooms you stage before they call another stager
We build a portfolio site full of before-and-after work, manage your Google profile and run Instagram and Facebook ads so agents and sellers see what you can do with an empty room.
Your plan in
Home Stagers in
Your Growth Website would carry a page for each service in each town you serve, starting with .
How people choose a home staging company.
A lot of staging work comes through real estate agents, who stick with stagers they trust and pass names to colleagues. Agents check your Instagram and website before trying you. Sellers find stagers by searching home staging near me, often after their agent suggests it or after a listing sits. Both want before-and-after photos of homes like theirs, a sense of the price and how soon you can install. Reliability on install day matters as much as style.
- home staging near me
- home staging cost
- vacant home staging
- staging consultation for selling house
- is home staging worth it
- home stager for luxury listing
Examples of what people type. We research the real terms for your area before we build anything.
A page for every home staging service, in every town.
With a Growth Website ($2,000 one time), each service gets its own page in each town you serve. Here is what that looks like for a home staging company.
- Vacant Home Staging
- Vacant Home Staging in Austin
- Vacant Home Staging in Round Rock
- Vacant Home Staging in Cedar Park
- and the rest of your towns
- Occupied Home Staging
- Occupied Home Staging in Austin
- Occupied Home Staging in Round Rock
- Occupied Home Staging in Cedar Park
- and the rest of your towns
- Staging Consultations
- Staging Consultations in Austin
- Staging Consultations in Round Rock
- Staging Consultations in Cedar Park
- and the rest of your towns
- Luxury Listing Staging
- Luxury Listing Staging in Austin
- Luxury Listing Staging in Round Rock
- Luxury Listing Staging in Cedar Park
- and the rest of your towns
- plus 4 more services, each with its city pages
Four things every home staging company site needs
Before-and-after galleries
Paired photos for every room, grouped by home. Use photos you took or have permission to use, since listing photos usually belong to the photographer.
A page written for agents
How you work with agents: booking, install timing, rental terms and how to refer a seller. Agents decide quickly, so keep it short.
Starting prices or packages
A consultation fee and starting staging prices help sellers budget and let agents set expectations before anyone calls.
A staging quote form with the right questions
Address, square footage, vacant or occupied and target list date. Enough for you to quote without a phone call.
Win the map, where most local choices get made.
Primary category to start from: The closest staging category Google offers, or Interior designer if none fits. Then the details below, kept current every month for $499 a month.
Before-and-after photos every week
Upload pairs from each install. People browsing the map compare stagers by their photos before anything else.
Service area instead of a warehouse address
If clients don't visit your warehouse, set up as a service-area business and list the cities you cover.
Ask agents for reviews too
Agents can review you as clients. A review from an agent tells other agents you show up on time and pick up on schedule.
Example listing
How we would run your ads.
Each ad service is $499 a month. Your ad budget is paid straight to Google or Meta, never marked up, and you get a report every week.
Google Ads
Home staging search is local and fairly small, so budgets stay modest. We target home staging near me, vacant home staging and staging consultation across your service area, exclude staging jobs, training courses, certification and furniture for sale, and send clicks to a gallery page with a quote form. Ads run harder during the spring listing season and ease off over the holidays.
Facebook and Instagram
Instagram is the stager's main stage. Before-and-after carousels and short room-reveal videos, shown to people in your area, reach agents and sellers alike. We retarget gallery visitors and promote seasonal offers, like spring consultation openings. Keep the wording about your staging service rather than the listing itself, so the ad isn't mistaken for a housing ad and held for review.
Answer the questions before they call.
SEO & AI Search ($499 a month) publishes the answers your customers look for, so Google and AI assistants have a reason to send them to you. Articles we would write first:
- What Home Staging Costs and What's Included
- Staging an Occupied Home Without Moving Out
- How Staging Helps Listing Photos
- Vacant or Occupied Staging: Which One Your Listing Needs
- Preparing Your Home for a Staging Consultation
What people now ask AI assistants
- Is home staging worth the money when selling a house?
- How much does it cost to stage a vacant house?
- What is the difference between home staging and interior design?
Busy and slow seasons
Staging follows the listing calendar. Late winter and spring are the rush as sellers prepare to list, and early fall brings a second wave. The holidays are slow, which makes them the time to photograph your inventory and refresh the website.
The mistake we see most
Stagers often post listing photos without permission. Those photos usually belong to the photographer, so get written permission or hire your own. The other mistake is depending on a handful of agents for all your work and doing no marketing until one of them retires.
Starter $1,499 or Growth $2,000 one time. Monthly services $499 each, or all four for $1,497 a month. 30-day terms.
See this plan for home staging in your state.
Pick your state and the page fills in your towns.
Is a website worth it if agents send us most of our work?
Yes, because agents send sellers to your site to see your work before they agree to staging. A Starter Website at $1,499 holds your galleries, prices and quote form. Hosting & Management at $99 a month covers updates, including adding new before-and-after photos.
Should we run Instagram or Facebook ads?
Instagram first, for most stagers, because the work is visual and agents spend time there. Meta Ads Management covers both platforms for $499 a month, plus the ad budget you pay Meta directly. We would start small and watch how many consultations come from it.
How do you reach real estate agents specifically?
Through your Google profile, Instagram and a page built for agents, plus ads shown to people in your area who engage with real estate content. Meta doesn't offer a reliable way to target agents by job title, so the creative has to speak to agents directly. Agent inquiries are tracked separately.
Can you help us expand into new cities?
Yes. A Growth Website at $2,000 gives each staging service its own page in each city you serve, up to 60 pages. Combined with a Google profile listing those cities as your service area, it gives you a real chance to show up as you grow.
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Talk to us about your home staging company.
Book a free consultation on Google Meet. We will look at your website, your Google listing and who you are up against in your area, then tell you plainly what we would do and what it costs.
